Our Story

We are a team of passionate professionals dedicated to providing better poultry products

Our Mission

At Asha Feeds, we deliver premium poultry nutrition through innovation, quality manufacturing, and responsible farming practices. Our mission is to support farmers with reliable products that improve bird health, productivity, and long-term success.

Our Values

Integrity, honesty, and customer trust define everything we do. We are committed to maintaining exceptional quality, ethical business practices, and lasting partnerships that create value for farmers, consumers, and communities alike.

1972

Humble Beginnings

In 1972, the business began its journey by starting a small-scale layer farming operation with a flock of 100 birds. This marked the initial step into the poultry industry.

1974

First Expansion

By 1974, the farm expanded significantly, signaling early success and laying the groundwork for future growth in the business.

1977

Diversifying Operations

In 1977, the company diversified its operations by entering the poultry and veterinary feed trading business. This allowed it to broaden its reach and engage with the wider farming community.

1985

Feed Production Start

In 1985, the company began producing its own poultry feed, marking a strategic move towards self-sufficiency in feed production and ensuring higher control over feed quality.

1989

Feed Mill Milestone

In 1989, a major milestone was achieved with the establishment of a dedicated feed mill, increasing feed production capacity and supporting both internal operations and external demand.

1995

Hatchery Established

By 1995, the company expanded further into hatchery operations, establishing a hatchery to produce high-quality chicks, further vertically integrating its poultry operations.

1997

Breeding Farm Launch

In 1997, a breeding farm was established to support the hatchery, ensuring a consistent supply of hatching eggs for its operations.

2006

Doubling Production

By 2006, the company doubled its hatching egg production, a significant leap in its poultry breeding capabilities, strengthening its market position.

2017

New Feed Mill

In 2017, the company built a new feed mill with a capacity of 100 metric tons per day, greatly enhancing its feed production capabilities to meet growing internal and external demand.

2018

Soya Plant Expansion

In 2018, the business further expanded into soy-based feed production by establishing a Soya Extrusion Plant, which improved the nutritional value of its feed and provided better control over feed quality.

2022

Retail Chain Launch

In 2022, the company ventured into the retail market by launching a chain of retail chicken stores, delivering fresh, high-quality poultry products directly to consumers, thus completing its transformation into a fully integrated poultry business.

ASHA FEEDS

In addition to their roles as leaders, our executives are also hands-on, involved in the day-to-day operations of the company. They are committed to building strong relationships with our customers and farmers and to ensuring that everyone at Asha Feeds is aligned towards a common goal of delivering the best possible products.

Leadership at Asha Feeds

Our Team

At Asha Feeds, our dedicated team of professionals works together with passion, expertise, and commitment to deliver quality poultry products. Every member plays an important role in maintaining the high standards that define our company.

Our Leadership

Our experienced leadership team brings decades of industry knowledge and strategic vision. By fostering innovation, guiding operations, and supporting our workforce, they ensure Asha Feeds continues to grow while serving farmers with excellence.

Our Commitment

Our leaders remain actively involved in day-to-day operations, working closely with employees, customers, and farming partners. Together, we are united by a shared commitment to integrity, quality, and delivering value through every product we offer.

Delivering Quality Across the Poultry Value Chain

For over five decades, Asha Feeds has been committed to producing premium poultry feed, healthy chicks, quality soya products, and fresh poultry solutions. Every stage of our operations is driven by integrity, innovation, and customer trust.